Huf clothing is created by Keith Hufnagel who has been immersed in skateboarding since the 80's. His contribution has been powerful with parts in videos like Penal Code 100A and Non-Fiction through to the more recent Skate More. He grew up in New York but moved to San Francisco in 1992. Twenty years later he opened the first HUF store in the Tenderloin. HUF gradually began creating their own apparel and that mission grew. With the popularity of the store growing Keith ceased the opportunity to start his own line of clothing which fused the shop and the clothing as one label, Huf which he felt that truly represented skateboarding, streetwear and skate shoes. Its been almost 10 years since its creation and Huf clothing had became know as a premium brand in the world of skateboarding and although much has changed in past decade Hufnagel still sticks to his core values and beliefs that have drove him and that is that skateboarding is more a way of life that a simple hobby or sport.
Don’t forget we also offer free next day delivery on orders over £50.