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Classic men’s grooming and shaving brand Proraso having been making fine products for many moons and can boast a proud lineage of craftsmanship.

Proraso can trace is roots back to 1920s Florence where, incidentally, the products are still made. Fostering a brand loyalty over three generations the brand enjoys a reputation as one of Italy’s most prestigious barber shaving brands. To this day the Proraso formula is a closely guarded family secret that has been passed down through the generations.

We stock all the finest Proraso shaving creams, foams and soaps in either Shea Butter, Eucalyptus and Sensitive Skin options. Completing the range is a variety of smart shaving tools such as bowls and brushes. Finish off the classic shaving experience with Proraso’s Aftershave which is specially formulated with cooling menthol, tonifying Witch Hazel and soothing Allantoin, to leave the face feeling conditioned and fresh. All products come in Proraso’s iconic barber style packaging.